Destination Manager: Facilitating visitor information access with artificial intelligence

In a world where travelers seek quick and personalized answers, Tourist Offices must adapt to new digital practices. The role of the Destination Manager is evolving: it’s no longer just about promoting a territory, but also about streamlining access to information, assisting visitors, and enhancing the tourist experience through digital tools.

A Multilingual Virtual Assistant for Seamless Reception

One of the main challenges for Tourist Offices remains welcoming foreign visitors. Thanks to artificial intelligence, it is now possible to implement a multilingual virtual assistant directly integrated into the website or communication channels. Available 24/7, it responds in real-time to tourists’ requests, whether for schedules, transportation, recommendations, or local events.

Answering Tourists’ Frequently Asked Questions Online

Tourist Offices often receive the same questions: “Which museums are open today?”, “How to get to the city center from the train station?”, “Where can I find a local market?”. An AI-powered automated tourist guide provides instant answers to these frequently asked questions. This significantly reduces the burden of calls and emails, while improving visitor satisfaction.

A Digital Solution to Reduce Calls and Optimize Resources

The integration of an intelligent assistant into a Tourist Office’s digital ecosystem enables:

  • Reducing the volume of phone calls,

  • Reducing pressure on tourism advisors,

  • Freeing up time for high-value tasks,

  • Offering consistent and personalized reception, even outside opening hours.

Improving Visitor Reception and Experience

An AI-powered virtual assistant is not just a practical tool: it becomes a true ambassador for the destination. By understanding the specific needs of each traveler and providing tailored answers in their language, it contributes to a warmer and more inclusive welcome. It’s a modern and effective way to enhance the territory’s attractiveness.

Virage AI: your Partner for Innovative Tourism

At Virage AI, we help Tourist Offices deploy intelligent solutions to improve their relationship with visitors. Thanks to our multilingual virtual assistants, you provide fluid, fast, and accessible information to everyone, while optimizing your internal resources.
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Artificial intelligence thus becomes a strategic lever for any Destination Manager wishing to modernize their tourist reception and enhance their territory.

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